MERCANTILE STORES COMPANY, INC. Trademarks
THE JONES STORE VIP REWARDS

THE JONES STORE VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75384806

MCALPIN'S VIP REWARDS

MCALPIN'S VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75384807

VIP REWARDS

VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75384808

LION VIP REWARDS

LION VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75384809

JOSLINS VIP REWARDS

JOSLINS VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75384810

CASTNER KNOTT VIP REWARDS

CASTNER KNOTT VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75385089

BACONS VIP REWARDS

BACONS VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75385090

MAISON BLANCHE VIP REWARDS

MAISON BLANCHE VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75385091

ROOT'S VIP REWARDS

ROOT'S VIP REWARDS

Filed: November 5, 1997
department store services featuring a varied bonus program for credit card customers
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75385092

BUSTER THE DOG

BUSTER THE DOG

Filed: November 5, 1997
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75385093

LUCY THE LION

LUCY THE LION

Filed: November 5, 1997
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75385094

JACK THE DOG

JACK THE DOG

Filed: November 12, 1997
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75388376

SAMMY THE SNOWMAN

SAMMY THE SNOWMAN

Filed: December 1, 1997
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75399744

BUTTONS THE BEAR

BUTTONS THE BEAR

Filed: December 1, 1997
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75399747

PINKIE THE PIG

PINKIE THE PIG

Filed: December 1, 1997
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75399773

OCCASIONS

OCCASIONS

Filed: January 13, 1998
electronic gift certificate services, namely debit cards that are bought and used as declining balance gift certificate
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75417530

MARK ALEXANDER STUDIO

MARK ALEXANDER STUDIO

Filed: March 17, 1998
women's sportswear
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75452021

MAISON BLANCHE LTD.

MAISON BLANCHE LTD.

Filed: April 29, 1998
mail order catalog services featuring clothing, food products, linens and tableware
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75476506

MAISON BLANCHE LTD.

MAISON BLANCHE LTD.

Filed: May 15, 1998
mail order catalog services featuring clothing, food products, linens and tableware
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75486006

COLOR STOP

COLOR STOP

Filed: June 30, 1998
makeup brushes
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75510712

DIXIE THE DUCK

DIXIE THE DUCK

Filed: July 10, 1998
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75516852

SANDY THE SEAL

SANDY THE SEAL

Filed: July 10, 1998
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75516853

BUBBA THE BEAR

BUBBA THE BEAR

Filed: July 10, 1998
toy stuffed animals
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75516854

955

955

Filed: July 10, 1998
children's clothing, namely, neckties and belts for children
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75516970

955

955

Filed: July 10, 1998
children's clothing, namely, neckties and belts
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75516971

FIRST LADY

FIRST LADY

Filed: July 21, 1998
bed sheets, pillowcases, towels, table cloths not of paper and table pads
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75522612

QUALITY YOU CAN SEE, VALUE YOU CAN TRUST

QUALITY YOU CAN SEE, VALUE YOU CAN TRUST

Filed: July 23, 1998
retail department store services featuring clothing
Owned by: MERCANTILE STORES COMPANY, INC.
Serial Number: 75524446