L'OREAL USA S/D, INC. Trademarks
ULTRA BROW

ULTRA BROW

Filed: April 17, 1964
EYEBROW MAKE-UP KITS COMPRISING A PLASTIC BOX CONTAINING A TRAY FILLED WITH BRUSH ON EYEBROW COLOR AND A BRUSH FOR APPLYING…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 72191424

REDKEN

REDKEN

Filed: January 14, 1972
HAIR CONDITIONERS, WAVE SETS, HAIR SPRAYS, PERMANENT WAVE LOTIONS, HAIR LIGHTENERS [, HAND LOTIONS, AND FACE AND SKIN CREAMS…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 72412601

STA-SOF-FRO

STA-SOF-FRO

Filed: October 1, 1973
HAIR CONDITIONERS
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73002419

REDKEN

REDKEN

Filed: August 8, 1977
T-SHIRTS
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73136877

SOCOLOR

SOCOLOR

Filed: October 18, 1979
Hair Coloring Preparations
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73235728

CARE FREE CURL

CARE FREE CURL

Filed: May 20, 1982
HAIR CARE PRODUCTS-, namely, MOISTURIZERS, ACTIVATORS [, SHAMPOOS, CONDITIONERS, RE-ARRANGERS, AND BOOSTERS ]
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73365514

CARE FREE CURL

CARE FREE CURL

Filed: November 1, 1982
HAIR CARE PRODUCTS-NAMELY, MOISTURIZERS, ACTIVATORS, SHAMPOOS, CONDITIONERS, RE-ARRANGERS, AND BOOSTERS
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73401333

INSTACURE

INSTACURE

Filed: February 18, 1983
Hair-Treatment Preparations-Namely, Conditioners for Professional Use
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73414151

OPTICURL

OPTICURL

Filed: April 20, 1984
Hair-Treatment Preparations-Namely, Permanent Wave Preparations
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73476400

SPORTIN' WAVES

SPORTIN' WAVES

Filed: April 25, 1984
HAIR CARE PRODUCTS, NAMELY A GEL POMADE
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73477267

WAVITROL III

WAVITROL III

Filed: June 20, 1984
COMBINATION OF MINERAL OIL, GLYCOL AND LANOLIN, USED AS AN INGREDIENT IN HAIR CARE PREPARATIONS
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73486028

SNAP BACK

SNAP BACK

Filed: June 3, 1985
HAIR CARE PRODUCTS, NAMELY A CURL RESTORER
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73540773

PROFORMA

PROFORMA

Filed: August 2, 1985
HAIR-TREATMENT PREPARATIONS-NAMELY, HAIR SPRAY FOR USE AND RESALE ONLY IN PROFESSIONAL SALONS
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73551428

PRE-CARE

PRE-CARE

Filed: September 22, 1986
HAIR CARE PREPARATIONS, NAMELY, HAIR CONDITIONERS
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73621085

WAVE NOUVEAU

WAVE NOUVEAU

Filed: February 22, 1988
HAIR CARE PRODUCTS; NAMELY, [BODY PERM,] REARRANGER, BOOSTER, NEUTRALIZER, MOISTURIZER, FINISHING LOTION, AND FINISHING…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73712795

SO SILVER

SO SILVER

Filed: February 24, 1988
HAIR SHAMPOO
Owned by: L'OREAL USA S/D, INC.
Serial Number: 73713077

VAVOOM!

VAVOOM!

Filed: December 9, 1992
[ hair treatment products;, namely, shampoos, conditioners, glazes, gels, mousses, ] hair sprays [, thickener, hair lacquer…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 74338518

PURIPHYING

PURIPHYING

Filed: July 8, 1993
hair care products; namely, shampoos
Owned by: L'OREAL USA S/D, INC.
Serial Number: 74410812

HRM

HRM

Filed: July 19, 1993
hair care products; namely, hair sprays
Owned by: L'OREAL USA S/D, INC.
Serial Number: 74415710

MAYBE SHE'S BORN WITH IT. MAYBE IT'S MAYBELLINE.

MAYBE SHE'S BORN WITH IT. MAYBE IT'S MAYBELLINE.

Filed: March 21, 1994
cosmetics; namely, mascara, mascara remover, eyeliner, brow liner, eye shadow, cover stick, concealer, foundation, blush…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 74502811

SHINE FREE

SHINE FREE

Filed: June 19, 1995
cosmetics, namely, [ liquid makeup, foundation, cover sticks and concealer, blush, face powder, ] loose powder [ and pressed…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 74690393

REVIVING COLORS

REVIVING COLORS

Filed: August 23, 1995
hair coloring
Owned by: L'OREAL USA S/D, INC.
Serial Number: 74719305

URBAN DECAY

URBAN DECAY

Filed: October 25, 1995
cosmetics, namely, nail enamel, lipstick, eye shadow [, and body paint ]
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75013498

THE REDKEN EXCHANGE

THE REDKEN EXCHANGE

Filed: December 22, 1995
educational services, namely, conducting workshops, classes, seminars and demonstrations relating to professional hair care…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75036250

REDKEN 5TH AVENUE NYC

REDKEN 5TH AVENUE NYC

Filed: February 7, 1996
[pins]
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75054529

SHADES EQ

SHADES EQ

Filed: February 13, 1996
[ hair care products, namely, shampoos, and ] hair color which are sold to and by professional hair dressers, stylists and…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75057432

QUICK DRY

QUICK DRY

Filed: September 13, 1996
hair spray
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75166018

SKINCEUTICALS

SKINCEUTICALS

Filed: February 11, 1997
wrinkle removing skin care preparations; skin cream; skin moisturizer; eye gel; facial mask; sunscreen; skin cleanser, skin…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75240132

URBAN DECAY

URBAN DECAY

Filed: February 18, 1997
COSMETIC CASES SOLD EMPTY
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75242822

VOLUM' EXPRESS

VOLUM' EXPRESS

Filed: March 5, 1997
cosmetics, namely, mascaras
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75252441

WATER WAX

WATER WAX

Filed: June 23, 1997
hair styling preparations, namely, pomades
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75313544

REWIND

REWIND

Filed: October 19, 1998
hair styling products, namely, a styling paste
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75573332

YELLOW OUT

YELLOW OUT

Filed: October 15, 1999
Hair care ingredient sold as an integral component of hair care preparations
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75823796

REDKEN 5TH AVENUE NYC

REDKEN 5TH AVENUE NYC

Filed: November 30, 1999
full line of hair care preparations
Owned by: L'OREAL USA S/D, INC.
Serial Number: 75861254

OUTSHINE

OUTSHINE

Filed: May 23, 2000
Hair styling preparations
Owned by: L'OREAL USA S/D, INC.
Serial Number: 76057096

BIOLAGE

BIOLAGE

Filed: October 13, 2000
Hair care preparations, namely, shampoo, conditioner,[ hair gloss, masque,] [ and permanent wave preparations; ] and hair…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 76146942

PUREOLOGY

PUREOLOGY

Filed: December 8, 2000
HAIR CARE PRODUCTS, NAMELY, SHAMPOO, CONDITIONER, FINISHING RINSE, HAIR SPRAY, SCULPTING GEL, HAIR MOUSSE, HAIR SETTING…
Owned by: L'OREAL USA S/D, INC.
Serial Number: 76178208

ULTRA PRECISE

ULTRA PRECISE

Filed: January 30, 2001
Hair care [preparations] *PREPARATION*
Owned by: L'OREAL USA S/D, INC.
Serial Number: 76202890

WALTZ

WALTZ

Filed: September 19, 2001
Nail care preparations;
Owned by: L'OREAL USA S/D, INC.
Serial Number: 76314599

PREART

PREART

Filed: February 14, 2002
Hair treatment preparation
Owned by: L'OREAL USA S/D, INC.
Serial Number: 76370963