BLUE CROSS AND BLUE SHIELD OF KANSAS CITY Trademarks Page 1

BLUE CROSS AND BLUE SHIELD OF KANSAS CITY Trademarks

PREFERRED-CARE SENIOR

Filed: April 30, 1984
INSURANCE UNDERWRITING SERVICES
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 73477904

PREMIUMCHOICE

Filed: December 12, 1994
underwriting insurance for health care
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 74610064

MISSOURI VALLEY LIFE AND HEALTH

Filed: August 4, 1995
underwriting life, health, and disability insurance
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 74711403

Filed: October 2, 1995
third party administration of self-funded insurance policies; administering managed care health insurance
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 75000614

P PREFERRED HEALTH PROFESSIONALS

Administration of pre-paid health care plans, namely, providing health care services through hospitals and physicians having…
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 76482130

HEARTLAND CARD SERVICES

Printing services, namely, printing on plastic cards
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 77088002

HEALTHY COMPANION

Educational services, namely, conducting educational programs in the field of wellness education, chronic disease management…
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 77136403

A HEALTHIER YOU

Educational services, namely, conducting wellness programs featuring classes in the field of weight loss, smoking cessation…
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 77136456

Image Trademark

Providing health information in the field of wellness education, pregnancy education, medication and prescription drug education…
Owned by: BLUE CROSS AND BLUE SHIELD OF KANSAS CITY
Serial Number: 77239469