The mark consists of The stylized word "BarlasCo" in black. The text is rendered in a serif typeface with a high contrast between thick and thin strokes. The letters "B," "C," and "o" are capitalized, with the "C" being significantly larger and more prominent in comparison to the rest of the letters. The remaining lowercase letters "a," "r," "l," "a," and "s" are in a refined serif font with a classic and elegant design. The mark appears on a white background. No claim is made to color as a feature of the mark.