The mark consists of The mark consists of "Bleu's Beanery" in stylized cursive font, with the word "Bleu's" at the top and "Beanery" below it, centered within a circular design. Inside the circle, there is a silhouette of a woman with a ponytail holding a steaming cup, standing in front of a scenic, moody forest landscape under a full moon. Bare and evergreen trees surround the figure, creating a tranquil and atmospheric nighttime setting. Below the circle, the slogan "Brewing Away The Blues..." appears in a matching cursive script.