The mark consists of a circular logo, with the stylized "Scoop It" wording at the top. The "Scoop" wordings color is white with blue outlining, and the "It" wordings color is white with red outlining. The mark also consists of a dog holding a bucket looking up at the text "Scoop It." The dog is of tan color with a pink tongue, and the bucket is yellow and black. The bottom of the mark is the lower half of the circular logo, which is blue with the stylized wording "Pet Waste Removal," with the wording being white in color.