The mark consists of The mark consists of a stylized silhouette of a woman standing beside a Pilates reformer. She is positioned with both hands placed on the foot bar of the reformer and her right leg extended back, resting against the shoulder rest. The entire design, including the woman and the reformer, appears in solid purple. Below the image is the wording “HELEN’S INTENSIVE PILATES” in uppercase purple letters. The mark is set against a transparent background.