administration of a program for enabling participating members to obtain discounts on goods and services of others or to access exclusive offers, limited time offers, or other special offers for purchasing goods and services of others; advertising and marketing services, namely, promoting the goods and services of others; membership club services in the nature of providing discounts and benefits in the nature of access to exclusive offers, limited time offers, or other special offers for purchasing goods and services of others to members in the fields of travel, hospitality, entertainment, business services, and consumer merchandise; membership club services, namely, arranging, organizing, and hosting business networking events for members in the field of business; Consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of frequent flyer program that allows members to redeem miles for points or awards offered by other loyalty programs; Administration of a customer loyalty program which provides {rewards to customers in the form of cryptocurrency}; Arranging and conducting incentive reward programs to promote the sale of {cryptocurrency}; Promoting the goods and services of others by means of the issuance of loyalty rewards cards; Promoting the goods and services of others by means of a loyalty rewards program; Business administration of consumer loyalty programs; Promoting the sale of goods and services of others by awarding purchase points for credit card use; Credit card registration services; providing incentive award programs through issuance and processing of loyalty awards in the form of cryptocurrency