The mark consists of the stacked wording “SHAMPOO del INDIO HUICHOL” in stylized fonts. The word “SHAMPOO” appears at the top in uppercase sans-serif lettering. Below it, the word “del” is written in a cursive script font, tilted slightly upward and to the right, and is positioned above the word “INDIO” in bold, uppercase serif lettering. The largest and most prominent word, “HUICHOL,” appears at the bottom in all capital serif letters. Above the wording is a curved arc with a stylized feather or floral plume design at the apex, resembling a decorative headdress. A straight horizontal line is placed beneath the word “HUICHOL.”.