The mark consists of the stylized word "PumpeeZ" in bold, white letters, each outlined first in purple and then in bright pink. The double "e" in "PumpeeZ" is designed to resemble cartoon-like eyes with brown irises and white highlights. Above the double "e" are two curved lines resembling eyebrows. The double "e" and the eyebrows are enclosed within concentric circles in shades of purple, blue, and light blue. Positioned behind the wording is a pair of animal-like ears, each featuring a pink inner section, black-tipped edges, and a white outline. Between the ears is a tuft of bright blue fur. All other white appearing in the mark indicates transparent space and is not claimed as a feature of the mark.