Advertising and publicity services, namely, promoting the goods, services, brand identity and commercial information and news of third parties through print, audio, video, digital and on-line medium; On-line retail store services featuring hats, clothing, sunglasses, magnets, tote bags, umbrellas, backpacks, mugs, water bottles, stickers, calendars, notebooks, pencils, pens, notepads and notebooks; Promoting public awareness of the need for wildlife conservation