The mark consists of an image of a building on a strip of land with palm trees on the left and right sides of the building and hills to the left of the building. There is water in front of and behind the strip of land. There are a yacht and a sailboat on the water in front of the strip of land. All of the foregoing appear inside two arch shapes. In the foreground of the image, a sea plane is flying over the building. Below the arch and image are abstract palm leaves, and the words WHITE RUM centered below the leaves. All of the foregoing surrounded by background of abstract lines, and with the word CATALINA above the words RUM COMPANY centered above top of the arches.