The mark consists of a dark tan cartoon dog in a jumping position with a black and white nose, white and black eyes, a red extended tongue, wearing a dark sky-blue collar with a yellow circular tag containing the letters "ADDO" in black, all of the foregoing outlined in thin black lines with the words "A Dog's Day Out" in blue stylized font above the jumping dog, all on a solid yellow circular background. The additional areas of white represent background and are not part of the mark.