The mark consists of a three-dimensional pacifier and consists of the following elements: a rounded shield with rounded rims around the outer edges, and three holes positioned to form a triangle. The shield is slightly concave, curving outward away from a user holding the pacifier nipple in their mouth. In the center of the shield on the outer side, there is a knob. The knob extends from the shield to connect with a U-shaped rounded handle. The trademark BIBS is affixed onto the bottom of the U-shaped rounded handle on both sides of the handle. A pacifier nipple extends from the center of the shield on the inner side, towards a user. The trademark BIBS is affixed to the pacifier nipple. The shape of the pacifier nipple shown in broken lines is not claimed as part of the mark and only serves to show the position of the BIBS trademark.