The mark consists of a uniquely stylized, human hand silhouette, holding a pencil, just spaced off from two drawn arcs, positioned left of the stylized ‘cater create’ wording; the hand is formed by multiple simple shapes with curves using the golden ratio, utilizing uniform negative spacing to showcase detail, and the two arcs begin thin at the top, enlarging in thickness as they begin to reach the pencil tip at the base. The ‘cater create’ wording is drawn using an art deco typeface style with a medium letter thickness. The overall design is flat and presented in two shades of lightness.