Providing customized on-line web pages and data feeds featuring user-defined information, which includes blog posts, new media content, other on-line content, and on-line web links to other websites; Computer services, namely, creating an on-line community for registered users to create personal profiles, engage in social networking and participate in discussions related to the recommendation, ranking, commentary, and critique of audio, visual, written, and other on-line and off-line content and allowing users to post, tag, categorize, save, link to other websites, search, and comment on user-generated content related to such recommendations and rankings