The mark consists of a stylized monogram combining the letters "T" and "B" in an intertwined design, with the "T" forming the vertical center and the "B" looping around it. A flourish resembling a whip or lasso extends from the upper right, ending in a pointed, flame-like tip, with a circular dot centered below the monogram. Below the design, the words "THE BRAND" appear in bold uppercase serif font, followed by the phrase "La Marca del Vaquero" in a cursive script font. The white background is not claimed as a feature of the mark.