Consulting services in the field of cloud computing used in advertising; providing source code programs and software products, namely, providing temporary use of non-downloadable cloud based software application and Platform as a service (PAAS) featuring computer software platforms, all for tracking and analyzing digital, electronic, wireless, and online user and engagement traffic related to advertising spend, for management of and optimization of expenditures and returns related to the aforesaid advertising spend, and for verifying and crediting sources of the aforesaid advertising spend; computer software consulting services in the field of cloud computing used in advertising on linear and streaming television and is used for tracking and analyzing digital, electronic, wireless, and online user and engagement traffic related to advertising spend, for management of and optimization of expenditures and returns related to the aforesaid advertising spend, and for verifying and crediting sources of the aforesaid advertising spend; providing source code programs and software products, namely, providing temporary use of non-downloadable computer software for tracking and analyzing digital, electronic, wireless, and online user and engagement traffic related to advertising spend, for management of and optimization of expenditures and returns related to the aforesaid advertising spend, and for verifying and crediting sources of the aforesaid advertising spend; platform as a service (PAAS) featuring computer software platforms for managing, monitoring, delivering and optimizing online advertising; software as a Services (SaaS) services featuring software to facilitate and enable data sharing and collaboration; secure digital sharing services, namely, providing online network environments for others in the nature of websites featuring technology enabling users to upload and download digital content in the field of advertising; providing non-downloadable software for tokenization and attribution services for data shared between third parties; all of the foregoing in the field of advertising