The mark consists of a stylized design featuring the slogan "for the driven, for the free. Rise. Conquer. Drink. Repeat" in bold, modern, and uppercase text positioned above the brand name "Ten Fifty One Co." in a similar stylized font. Below the text is a graphic design of two upside-down white triangles positioned symmetrically and a brick red upside-down stone placed beneath them. Sitting atop the stone is a white skull with black detailing. The skull has a gold upper canine tooth on the right side and a cigar in its mouth. the color scheme includes white for the triangles and skull, brick red for the stone, black for the detailing of the skull, and gold for the upper canine tooth.