Non-downloadable software for use in customer relationship management (CRM); non-downloadable software for analyzing data about travelers, developing marketing strategies, and creating marketing campaigns in the field travel; non-downloadable software for managing budget allocations for marketing campaigns; non-downloadable chatbot software for responding to customer service inquiries; non-downloadable software for providing automated concierge services; non-downloadable software for managing and responding to hotel guest reviews and creating hotel guest surveys; non-downloadable software for creating vacation guest profiles, sending and receiving messages, and providing recommendations in the field of travel; software as a service (SaaS) featuring software for use in customer relationship management (CRM); software as a service (SaaS) featuring software for analyzing data about travelers, developing marketing strategies, and creating marketing campaigns in the field travel; software as a service (SaaS) featuring software for managing budget allocations for marketing campaigns; software as a service (SaaS) featuring chatbot software for responding to customer service inquiries; software as a service (SaaS) featuring software for providing automated concierge services; software as a service (SaaS) featuring software managing and responding to hotel guest reviews and creating hotel guest surveys; software as a service (SaaS) featuring software vacation guest profiles, sending and receiving messages, and providing recommendations in the field of travel