Administration of a customer loyalty program which provides rewards based on dollars spent; Advertising, marketing and promotion services; Arranging and conducting incentive reward programs to promote the sale of a wide variety of consumer goods; Arranging and conducting marketing promotional events for others; Arranging and conducting special events for commercial, promotional or advertising purposes; On-line retail department store services; On-line retail store services featuring a wide variety of consumer goods of others; On-line retail store services featuring clothing, headwear, footwear, eyewear, jewelry, watches, bags, purses, fashion accessories, hair accessories, hair tools, cosmetics, non-medicated toiletries, skincare preparations, hair care preparations, fragrances, cosmetic tools and brushes, feminine hygiene products and accessories, menstrual products and accessories, menstrual cups, sexual stimulant products and accessories, intimate products and accessories, essential oils, diffusers, humidifiers, transdermal patches, supplements, vitamins, tea, beverages, food, workout accessories and equipment, sporting goods, home décor, furniture, bedding, sleep masks, sleep aids, appliances, outdoor décor, pool lounging accessories, gardening tools and accessories, bedding, kitchenware, tableware, books, games, art, speakers, gifts, and electronic accessories; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Retail department store services; Retail store services featuring a wide variety of consumer goods of others; Retail store services featuring clothing, headwear, footwear, eyewear, jewelry, watches, bags, purses, fashion accessories, hair accessories, hair tools, cosmetics, non-medicated toiletries, skincare preparations, hair care preparations, fragrances, cosmetic tools and brushes, feminine hygiene products and accessories, menstrual products and accessories, menstrual cups, sexual stimulant products and accessories, intimate products and accessories, essential oils, diffusers, humidifiers, transdermal patches, supplements, vitamins, tea, beverages, food, workout accessories and equipment, sporting goods, home décor, furniture, bedding, sleep masks, sleep aids, appliances, outdoor décor, pool lounging accessories, gardening tools and accessories, bedding, kitchenware, tableware, books, games, art, speakers, gifts, and electronic accessories; Sales promotion for third parties