The mark consists of a black and grayscale digital drawing of an opened eye with the following description: a black top and bottom eye lid, a grayscale sclera, a grayscale tear duct, a dark grayscale iris outlined in black, and a solid black pupil in the center of the eye; black, uneven, and sharp lines surrounding and pointing from the perimeter of the eye shape, depicting eyelashes; a literal element in the middle center of the design with the wording "THE INSIGHT" in capital, white letters, font: hertical texture, font size:8, and sixty-five percent transparency.