The mark consists of the word imagoland, in which the letter i is lowercase, then connects with the letter m, and the first loop in the letter m is small and lower than the i, and then the second loop in the letter m extends drastically upward, and then comes back down at a distance noticeably lower than the other letters, these first two letters are in a thick white font than is different from the other letters, the letters a, g, and o are in a thinner white font but are lowercase, and the o has a line above it, and the last four letters which are l, a, n, and d are in all caps in a smaller font then all of the previous letters.