Software as a service (SaaS) services featuring software for managing social media, namely, featuring technology that enables users to connect with e-commerce marketplaces to retrieve product information, create custom digital content such as videos, animated gifs, and promotions, and automatically publish this content on social media platforms; Cross-platform conversion of digital content into other forms of digital content.; Providing customer-defined generated content and content of others automatically selected and customized based on the known or estimated geographical location of an Internet, mobile telephone or other wired or wireless digital network based customer; Platform as a service (PAAS) featuring computer software platforms for managing social media, namely, featuring technology that enables users to connect with e-commerce marketplaces to retrieve product information, create custom digital content such as videos, animated gifs, and promotions, and automatically publish this content on social media platforms; Software as a service (SaaS) services featuring software for social media management, namely, providing technology that allows users to create and publish text, images, and videos on social media platforms, monitor and analyze social media performance, interact with audiences, and collaborate with teams on social media content and strategies; Providing a web site featuring temporary use of non-downloadable software allowing web site users to upload on-line videos for sharing with others