The mark consists of The mark consists of the stylized text FURI in uppercase letters, which is an acronym for Follow Your Intuitions Each letter is bold and designed with sharp, angular edges that suggest a dynamic and modern aesthetic. The color of the text is white, set against a plain black background square of equal side sizes to enhance visibility and impact. The font used is sans-serif, contributing to a clean and contemporary look. There are no additional design elements or logos incorporated into the mark, emphasizing a minimalist and straightforward presentation. This stark contrast and simplicity, along with the meaningful acronym, make the mark easily recognizable and memorable.