Downloadable software in the nature of a mobile application for monitoring, verifying and analyzing various parameters associated with exercise, fitness, wellness, training and personal development, including information collected from external and wearable sensors; downloadable software in the nature of a mobile application for use in connection with exercise challenges and physical training for detecting, storing, verifying and communicating progress, accomplishments and activities; downloadable software in the nature of a mobile application for use in connection with monitoring activities and contests for individuals and groups of individuals; downloadable software in the nature of a mobile application relating to identifying, setting, incentivizing and completing fitness challenges and results, and for providing for rewards and peer-to-peer communications; downloadable software for real time and non-real time social interaction, for networking and to view, analyze, and compare fitness data; downloadable software in the nature of a mobile application for facilitating electronic rewards and payments, and the transfer of monetary and non-monetary value to and from others

Personal fitness, exercise and physical training services, namely, enabling competitive fitness challenges for rewards; providing online health and wellness information and personal development information; personal fitness, exercise and physical training services, namely, enabling peer-to-peer communications and community-building services

Providing non-downloadable software accessible via the internet or online for monitoring, verifying and analyzing various parameters associated with exercise, fitness, wellness, physical training and personal development, including information collected from external and wearable sensors; providing non-downloadable software accessible via the internet or online for use in connection with exercise challenges and physical training for detecting, storing, verifying and communicating progress, accomplishments and activities; providing non-downloadable software accessible via the internet or online for monitoring activities and contests for individuals and groups of individuals; providing on-line non-downloadable software relating to identifying, setting, incentivizing and completing fitness challenges and results, and for providing for rewards and peer-to-peer communications; providing non-downloadable software for real time and non-real time social interaction, for networking and to view, analyze, and compare fitness data; providing non-downloadable software accessible via the internet or online for facilitating electronic rewards and payments, and the transfer of monetary and non-monetary value to and from others