Providing membership club services in the field of wellness, namely, full-spectrum infrared technology therapy, red light therapy; providing incentives to club members in the form of discounts for full-spectrum infrared technology therapy services and red light therapy services, providing membership incentives to members in the form of discounts for services in the field of wellness, namely, full-spectrum infrared technology therapy services and red light therapy services; providing a reward program to members in the field of wellness, namely, full-spectrum infrared technology therapy and red light therapy; offering membership upgrades in the nature of loyalty points for purchase of a company's wellness services including free membership upgrades, discounts, in-store credits, cash rewards, free products and wellness service privileges for the purpose of promoting and rewarding customer loyalty.