The mark consists of a picture of a light brown bear with dark brown eyebrows, white and blue eyes, a dark brown nose, and an open smiling mouth with a red tongue and wearing a red hat and a green short-sleeved shirt with a red "M" outlined in white in the center of the shirt. The bear's right arm is extended upward, and the bear's left arm is extended downward. There is a blue wavy ribbon as the background of the mark. The word "MERANO" is shown in red outlined in white in the center of the ribbon with the word "FOODS" shown in white on an orange background shown below "MERANO". The literal elements "best sweets" are shown in orange on a white background above "MERANO". There are two pieces of candy, one in red and one in orange, shown above "best sweets".