The mark consists of an elaborate golden picture frame with a light cream mat on the inside of the frame. This frame is located in the center of the logo. The picture frame starts out larger at the top and gradually becomes smaller toward the bottom. To the left of the frame, stylized, white letters 'Im' appear. These have a distinct dark (black) shadows below each letter and are 3/4 the size of the frame. The 'm' almost touches the left side of the frame. Inside the frame, a larger, stylized white, lowercase 'p' looks out of the frame. The lower part of the 'p' is sticking out behind the frame at the bottom. On the right side of the frame, the letters 'ixels' appear in stylized white cursive with a distinct shadow (black) below each letter. The first letter is almost touching the right side of the frame. The letters on the right are the same size and color as the lowercase left letter, 'm'. Below the 'xels' letters, are smaller letters in a white san serif font that state 'Take it Personal'.