The mark consists of The logo prominently features the letters "Wit." The letter "W" is designed in a unique manner with its two vertical lines forming a stylized shape. The letter "W" has a gradient fill, transitioning from a darker color at the top to a lighter color at the bottom, giving it a three-dimensional appearance. The letters "it" are in solid color, providing a strong contrast against the lighter shades of the "W." The "W" appears in a serif font with pronounced vertical strokes, while "it" is in a simpler, sans-serif or minimally stylized font. The letters are horizontally aligned with equal spacing, maintaining visual balance. The "W" occupies more visual space compared to "it," making it the focal point of the logo. The combination of serif and sans-serif fonts can imply a blend of tradition (serif) and modernity (sans-serif). The "W" is capitalized and the "it" is in lowercase.