The mark consists of GWAP is written with the A replaced with the image of a man wearing a blue cowboy hat, dark grey pants, dark grey shoes, a blue shirt, a tan belt, and a tan lasso in his hand. The man has a black mustache on his face. The man's face and arms are light grey. The man also has a handkerchief around his neck which is the same color as his face. Below the word GWAP, in a rectangle is the phrase FOR THE CONQUERORS. The G, W, and P in the work GWAP are blue. The A in the word GWAP is symbolized by a man which is described above. The rectangle outline and the words FOR THE CONQUERORS are black.