The mark consists of ADVANCED in bold red stylized upper case letters outlined in yellow and black above AIR DUCT CLEANING in black upper case letters inside a yellow rectangle outlined in black with Family Owned and Operated Since 1965 in black font at the bottom center with image of a yellow duck on right hand side, duck in blue jacket with yellow buttons, blue hat, orange hair, beak and webbed feet while holding a white broom with orange bristles and white suds at top and bottom of broom, image of duck and broom outlined in black with a black shadow between webbed feet of the duck.