The mark consists of The logo for "Dip n Fill" is a circular design with a pink background. It features a central image of a stylized dessert, specifically a dipped and filled strawberry. The strawberry is chocolate-dipped, with a drop of chocolate falling from the tip. The top of the strawberry is filled with a swirl of cheesecake filling. The brand name "Dip n Fill" is written in a playful, rounded font, arching along the top half of the circle. Similarly, "New York City" is written in the same font, curving along the bottom half of the circle. The color scheme includes a light pink background, with the text "Dip n Fill" and "New York City" in a creamy yellow color outlined in brown, matching the chocolate color of the dipped strawberry. The white cheesecake filling provides a contrast that makes the central image stand out.