The mark consists of The words "Hydration Made Smooth" in black capital letters in an arcuate shape forming the top of a circle with the sides of the circle being formed with medium blue lines and the bottom of the circle being formed with the words "Aqua Thick." The word "Aqua" is in thin navy blue letters with two lines simulating waves in medium blue and navy blue forming part of the letter "A" and the word "thick" is in thicker medium blue letters. In the center of the circle, there is a large water droplet in the colors medium blue and white with the word "Leonard's" written in navy blue within the bottom portion of the droplet.