Software as a service (SAAS) services featuring software for investing, opening and funding investment accounts, opening and funding health savings accounts (HSAs), opening and funding retirement accounts, and customer loyalty programs; Providing temporary use of online non-downloadable computer software via an online platform for brokerage and trading of investments, securities, stocks, and equities; providing temporary use of non-downloadable computer software via an online platform for providing information in the field of finance, securities trading, investments, securities brokerage; Application service provider featuring application programming interface (API) software