advertising and marketing; advertising services; online advertising and marketing services; business data analysis; promotional services; business networking; online service for connecting social network users with businesses; business monitoring and consulting services, namely, providing strategy, insight, marketing guidance, and for analyzing, understanding and predicting consumer behavior and motivations, and market trends; Providing a website for connecting brands and advertisers with social media users; Advertising services for targeting and optimization online advertising; advertising analysis and optimization services, namely, providing recommendations on partner selection, pricing, and inventory management; advertising services for tracking and optimizing advertising performance; advertising services for analyzing and reporting advertising data; collection, reporting, analysis and integration of data related to the way users engage and interact with websites, mobile applications and marketing campaigns