The mark consists of a rectangle purple border with white stars. The central feature of the logo is the phrase "SEARCH & FIND" which is prominently displayed in a bold yellow font. Directly beneath this phrase, the words "WRITE AND WIPE ACTIVITY MATS" are presented in a white font set against a contrasting blue background, which serves to highlight this descriptive tagline. Adjacent to the central text, on the right side of the logo, is a characterful depiction of a black pen. This pen is anthropomorphized with the addition of eyes, a nose, and a smiling set of lips. Emblazoned on the pen itself is the playful moniker "SILLY BILLY". Above the pen, the slogan "HOURS AND HOURS OF PRACTICE AND PLAY WITH SKILLY BILLY" is written in an arc, utilizing a white font that stands out against the green background surface. A red cloud-shaped design element to the right of the pen contains the words in white "BLACK PEN + BONUS COLOR PEN INSIDE". In the bottom right corner of the logo is a small circus tent in a classic combination of red, white, and yellow. To the left of the circus tent, there is a circular motif divided into three segments with the words "WRITE," "WIPE," "REPEAT"-each word set against a background of red, green, and blue respectively. Further to the left of the black pen, a carousel with children riding on. Moving towards the center bottom of the logo, a coral gathering teeming with sea creatures, including a starfish, shark, and small fish, is depicted on the left side. In the bottom left corner, a magnifying glass is featured with the inscription "SPECIAL FEATURE SEARCH AND FIND ACTIVITIES TO BUILD YOUR CHILD'S VOCABULARY". On the middle left-hand side, the logo portrays a boy and a girl sitting by a campfire, with the boy playing a guitar and the girl grilling marshmallows. Behind them, there are a camp tent and trees. The top left corner of the logo showcases an image of Earth with an astronaut floating nearby and a rocket. At the top middle of the logo is the word "SKILLMATICS" in blue with three little stars above letters "ILL". The top right end of the logo features an elephant and tiger within a jungle setting. Finally, the top right corner includes the words "3-6 YEARS".