Providing online non-downloadable computer software platforms for customer relationship management (crm), marketing and advertising, operational management, customer engagement, customer relationship management, marketing automation; Providing subscription-based temporary use of non-downloadable cloud-based software for marketing, reputation management, business analytics, lead generation, relationship building, b2b referrals and consumer to consumer referrals; Providing temporary use of non-downloadable cloud-based software for use in sales funnel analysis and management, customer relationship analysis and management, marketing strategy analysis and management, sales improvement analysis, social networking activity analysis and management, and integrated communication management