Arranging and conducting incentive reward programs to promote the sale of bicycles; Business administration of consumer loyalty programs; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; On-line posting of rewards for information; Promoting the goods and services of others by means of a loyalty rewards card scheme; Promoting the goods and services of others by means of the issuance of loyalty rewards cards; Promotional services, namely, promoting the goods of others by means of providing online coupons; Providing incentive award programs for customers and employees through the distribution of prepaid stored value cards for the purpose of promoting and rewarding loyalty; Providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of participating businesses; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services