Software as a service (SAAS) solution available as a single software platform or individual software modules to enable hotel companies and travel sellers to run their business and sell rooms, tours, itineraries, ancillaries and other products and services; software as a service (SAAS) solution having modules and capabilities of the SaaS platform including central reservation services hotel property management, revenue management, guest profiles, loyalty management, payment gateway connectivity, customer relationship management, booking engine, itinerary builders, analytics, syndication, packaging and distribution across multiple sales channels