The mark consists of The mark consists of Silhouettes of women in black; Women depicted as shadows or silhouettes of women in black; Children depicted in silhouettes or profiles of children in black; Silhouettes of children; Families (adults and children); Groups, adults and children, including family groups; Dogs displayed in silhouettes or as shadows in black; Skyline in light pink with a white background; Circles, two concentric; Concentric circles, two; Two concentric circles; Circles that are totally or partially shaded in pink; the words SITTING MADE SIMPLE in white text; the words Professional child care from local experts in black; and the letters SMS in black..