The mark consists of the leaf is placed on top left corner of the letter's "U" and "O", which signifies the Organic and Natural approach we take when making our products. The "U" is for 'Urban' and the "O" is for 'Organic' as they are placed side by side in the logo being separated by a divide symbol, which lies in the middle serving as the space between Urban Organic. This is followed by the entire business name placed at the bottom of the logo "Urban Organic Care".