The mark consists of A square with a pink border inside of which appears the word "Where" in large capital letters below which and offset to the right appears the word "The" in smaller capital letters, to the right of which appears the word "Local" in larger capital letters, below which appears the word "Things" in large capital letters, to the right of which appears a black pointer inside of which appears a pink circle, all of which are against a blue background with a jagged border, below which appears, against a teal background, a winding white road along which appears a glass containing a brown beverage, a brown bowl with a black interior from which rises a pink curly cue, a brwon salad bowl containing lettuce and pink striped semi-circles and a black spoon sticking out of the bowl to the right, below which appears a brown shopping bag with black handles and a blue rectangle inside of which appears a brown square and a green diamond, to the right of which appears a black and white QR code, and below appear, against the pink background a black rectangle inside of which appears a red, right-facing play button and to the right of which appear the words "Interactive Video Map" in black capital letters.