The mark consists of It's a drawing of a face, haircut made up with five spikes, then the eyes that are open/closed, followed by a peculiar nose, then a smile between the moustache, which then ends with the long beard. The middle of the third spike is meant to be align with, the center of the eyes, nose, and smile (which is composed by a W which stands for West), right down to the beard, also the last stick (beard) are slightly crooked which is due to the name "Krooks Ink". The name "Krooks Ink" is related to the urban areas also known as "hoods" as well for "Ink" related to the tattoo industry..