The mark consists of a stylized letter "C" formed by a dark blue crescent shape with a break in the middle such that the lower portion forms an arrow pointing upwards. There is a wavy light blue line beneath the upper right of the crescent forming the upper end of the "C" and a wavy green line above?the lower right of the crescent forming the lower end of the "C". The stylized wording "PEOPLE PLAN" appears in dark blue capital lettering on two lines with the "C" wrapping around the letters "PE" and a wavy light blue line underlining the "OPLE".