The mark consists of parallel black and red curved lines aligned with the words "RED SNEAKERS FOR" in red stylized font and the words "FOOD ALLERGY AWARENESS" in black stylized font, wherein the words and the lines form a circle that substantially encircles a stylized illustration of a pair of high-top red and white sneakers outlined in black. The shoes break the circle in two places. The untied white shoelaces are outlined in red. The color white appearing elsewhere in the mark represents background and/or transparent areas and is not part of the mark.