The mark consists of four horizontally layers of white font words over a red oval background. The text SHOP Fresh FOOD MARKETPLACE appears in white font. At the top of the right corner over the letter (s) from the word Fresh there are two hand drawn green leaves to add an organic and fresh touch to the mark. In the first row there is a word SHOP is spelled in capital white letters, in the second row the word Fresh is spelled in lower case white letter with the initial capital letter (F) and FOOD MARKETPLACE is spelled in white capital letters on the third and fourth row.