The mark consists of This Logo was designed to hold double meaning and to represent the brand's core meaning. Looking at the logo we can see wings, representing the main focus of the brand which are angels, celestial energy, and divinity.?When we flip the logo upside down, we see the rays of a sunrise creating dents on the wings. The sun symbolizes the "rays" of light, which is attached to the brand name. When both angles of the logo are attached, it creates an eye which, can be referred to as "the all-seeing eye". This has a religious meaning behind it and according to ancient text like the Book of Enoch, angels used to be called "watchers" whether they were fallen angels or the remaining ones in heaven after "the war in heaven". This connects the brand to the roots of what it is representing.?The misspelling on the brand name is intentional. Ray, comes from the owner's nickname "Raymond" but also relates to the definition of the word "Radiant" By doing this we build a more personalize, meaningful, and unique brand.