The mark consists of the stylized word "DORITOS DINAMITA STICKS". The stylized word DORITOS shown in white lettering with black trim, where the letter "I" is dotted with a triangle and the center of both "O" letters are interlocked by a large, angled triangle with jagged lines, with the inner portion consisting of an orange and yellow flame. Beneath "DORITOS" is the word DINAMITA shown in white letters with orange and black trim in an italics stylized form. The downward pointing angled triangle of the DORITOS logo overlaps the first letter "A" creating a spark effect. Beneath the word "DINAMITA" is the word STICKS shown in white letters in an italics stylized form with a black rectangular background.