Application service provider (ASP) featuring software for use data management, data storage, data analysis, all in the fields of genetics, ancestry, and family history; Hosting of digital content on the Internet; Hosting on-line web facilities for others for conducting interactive discussions; Providing a web site featuring technology that enables users to review family ancestry and family tree history and provides personality profiling and personal data mining; Providing temporary use of non-downloadable cloud-based software for genealogical research; Providing temporary use of non-downloadable cloud-based software for family ancestry, family tree history, personal life story, personality profiling, and personal data mining; Providing temporary use of on-line non-downloadable software for personality profiling, and personal data mining; Providing temporary use of on-line non-downloadable software for on-line electronic databases in the field of family ancestry, family tree history, personal life story, personality profiling, and personal data mining; Providing temporary use of on-line non-downloadable cloud computing software for personality profiling, and personal data mining; Providing temporary use of on-line non-downloadable cloud computing software for application and database integration for use in searchable databases and information storage, manipulation and retrieval of family ancestry, family tree history, and personal life story